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Browsing by Subject Màrqueting per internet
Showing results 1 to 8 of 8
| Preview | Issue Date | Title | Author(s) | | 4-Jan-2012 | Comunicación corporativa en Internet | García Egea, Jose; Universitat Oberta de Catalunya; Martí Girona, Oriol |
| 31-Jan-2012 | Cupones online : ¿son efectivas las promociones online en sitios de compras colectivas? | Ramírez Lázaro, Karen; Universitat Oberta de Catalunya; Gorjup, Tatiana |
| 2008 | Factors influencing the evolution of e-commerce : an empirical analysis in a developed market economy | Rodríguez-Ardura, Inma; Meseguer Artola, Antoni; Vilaseca i Requena, Jordi; Observatory of the New Economy. ONE |
| Jan-2010 | El impacto de las TIC en la elección y comercialización del destino turístico de Benidorm | Sacanell Ruiz de Apodaca, Enrique Jose |
| 2007 | An integrated model of adoption and development of e-commerce in companies | Vilaseca i Requena, Jordi; Torrent i Sellens, Joan; Meseguer Artola, Antoni; Rodríguez Ardura, Inma; Observatory of the New Economy. ONE |
| 2008 | The Internet as an enhancer of the consumers' empowerment - A power to be managed by online firms? | Rodríguez Ardura, Inma; Martínez, F. José; Meseguer Artola, Antoni; Observatory of the New Economy. ONE |
| 2008 | Playing cat and mouse : consumer empowerment and marketing interaction on the net | Rodríguez Ardura, Inma; Martínez, F. José; Observatory of the New Economy. ONE |
| 20-Nov-2009 | Publicidad interactiva | Gómez-Rosado, David; Universitat Oberta de Catalunya |
Showing results 1 to 8 of 8
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