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Title: Gamification and tourist destination. Classification of games from the point of view of Destination Marketing Offices
Other Titles: Gamificación y destinos turísticos. Clasificación de los juegos desde el punto de vista de las organizaciones de destinos turísticos
Author: Díaz Luque, Pablo  
Correa, Cynthia H.W.
Keywords: Gamification
Online games
Tourist destination
Classification
Issue Date: 27-Jun-2017
Publisher: Revista Internacional de Organizaciones
Citation: Díaz-Luque, P. & Correa, C.H.W. (2017). Gamification and tourist destination. Classification of games from the point of view of Destination Marketing Offices. Revista Internacional de Organizaciones, (18), 73-86. doi: 10.17345/rio18.73-86
Díaz-Luque, P. & Correa, C.H.W. (2017). Gamificación y destinos turísticos. Clasificación de los juegos desde el punto de vista de las organizaciones de destinos turísticos. Revista Internacional de Organizaciones, (18), 73-86. doi: 10.17345/rio18.73-86
Also see: http://www.revista-rio.org/index.php/revista_rio/article/download/227/202
Abstract: The recent evolution of Information and Communication Technologies has given rise to a new movement resulting from the development of mobile devices and applications. Gamification, understood as the development of game-design elements and game principles in non-game context in order to boost motivation, effort, loyalty and other positive values, relies heavily on technology to grow in possibilities and participants. The tourism sector begins to incorporate this tool inside its management and promotion actions. Technological companies with activity in tourism, the tourism sector firms itself, and the public agents develop online games to reinforce their processes and actions. Tourist destinations, through their management and promotion offices, also begin to incorporate this trend in their activities. It is necessary to know the characteristics of these games and to carry out conceptual classifications that help later to its study. This paper offers a classification around gamification, it will help to know the different types of games from the point of view of the Destination Marketing Organizations.
Language: Spanish
URI: http://hdl.handle.net/10609/101907
ISSN: 1886-4171MIAR

2013-570XMIAR
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