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Title: Doing good to do well? Corporate social responsibility reasons, practices and impacts in small and medium accommodation enterprises
Author: Garay Tamajón, Lluís
Font Aulet, Xavier
Others: Universitat Oberta de Catalunya (UOC)
Leeds Beckett University
Keywords: corporate social responsibility
corporate financial performance
small and medium accommodation enterprises
developed countries
mature destinations
Issue Date: 24-May-2011
Publisher: International Journal of Hospitality Management
Citation: Garay, L. & Font, X. (2012). Doing good to do well? Corporate Social Responsibility Reasons, Practices and Impacts in Small and Medium Accommodation Enterprises. International Journal of Hospitality Management, 31(2), 329-337. doi: 10.1016/j.ijhm.2011.04.013
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Abstract: Corporate social responsibility practices have been mostly analyzed in the large manufacturing business context, with little attention paid to the service sector and even less to small and medium-sized tourism enterprises. This study aims to fill this gap through analyzing how these enterprises take responsibility. A survey of nearly 400 enterprises showed that the main reason for acting responsibly is altruistic, arising from the managers and owners' values and lifestyle. Sustainability measures have a positive impact on the financial performance and vice versa. The resource-based view of the enterprise is validated through the impact of environmental cost-savings in financial performance, although other advanced social and economic sustainable actions also benefit financial wealth. Finally we conclude that further implementation of these practices is necessary to achieve new competitive advantages, and that the role of public administrations will be crucial to support and encourage these.
Language: English
ISSN: 0278-4319MIAR
Appears in Collections:Articles

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