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Articles publicats en revistes.

Artículos publicados en revistas.

Published journal articles.




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Recent Submissions

Special issue on evolving the e-marketing mindset towards the social web model - Editorial Part 1

Special issue on evolving the e-marketing mindset towards the social web model - Editorial Part 2

Factors affecting survival of new firms in the financial crisis: the role of the local milieu

Social media marketing strategy: concepts and steps to form connections

What leads people to keep on e-learning? An empirical analysis of users' experiences and their effects on continuance intention

 

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