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http://hdl.handle.net/10609/52582
Title: Relació SEO/SEM : Xarxes socials, anàlisi i accessibilitat web
Author: Delgado Rodríguez, Alejandro
Director: Schvarstein Liuboschetz, Sergio
Tutor: Porta Simó, Sílvia
Others: Universitat Oberta de Catalunya
Keywords: social networks
SEO
optimization
Issue Date: 23-Jun-2016
Publisher: Universitat Oberta de Catalunya
Abstract: This work is based on the current needs of social networking marketing and advertising using the free tools offered by the Internet and its search engines. Working from the point of view of the user and their needs, analyze processes and to strengthen the global points of tools that a company uses to achieve its goals. By comparison of 3 airlines, we do an analysis on the fields of web pages and their standardization and accessibility. Analyzing social networks and use them to improve and offer new techniques to attract customers and make the most possible conversions, and the customer is left with a good image of the company is using.
Language: Catalan
URI: http://hdl.handle.net/10609/52582
Appears in Collections:Bachelor thesis, research projects, etc.

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