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http://hdl.handle.net/10609/53364
Title: Pla de comunicació per Relleus
Author: Vidal Picas, David
Director: Schvarstein Liuboschetz, Sergio
Tutor: García Solórzano, David  
Others: Universitat Oberta de Catalunya
Keywords: communication
plan
social networks
Issue Date: 13-Jun-2016
Publisher: Universitat Oberta de Catalunya
Abstract: The work consists of a communication plan designed specifically for the business of adventure activities Relleus focusing the center in the promotion through social networks. The main objective of the project is to achieve and increase the number of costumers for Relleus, so the methodology used is, analyze the functioning of the current promotion activities of Relleus in the social networks and in the web, and defining lines of action to get more visibility and thus more customers. We believe that by this plan for Relleus, the company achieves its objectives, and although there are parts of the plan that could be more extensive, in general terms we believe it is concise and clearly define the lines of action.
Language: Catalan
URI: http://hdl.handle.net/10609/53364
Appears in Collections:Bachelor thesis, research projects, etc.

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dvidalpiTFM0716memòria.pdfMemòria del TFM1.51 MBAdobe PDFView/Open
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