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http://hdl.handle.net/10609/65826
| Title: | Influencers gastronòmics: Una aproximació a les seves particularitats i a com bloguers i instagramers poden arribar a ser referències dins la comunicació gastronòmica |
| Author: | Company Girbau, Cristina |
| Tutor: | Creus, Amalia Susana  |
| Others: | Universitat Oberta de Catalunya (UOC) Oliver Pérez, Marisa |
| Abstract: | Our purpose is to analyze in an approximately way the characteristics of these profiles living on the network, and identifying the factors that can determine their success, the same ones that are leading them to be considered gastronomic communication referents nowadays. |
| Keywords: | gastronomy influencers social networks |
| Document type: | info:eu-repo/semantics/bachelorThesis |
| Issue Date: | Jun-2017 |
| Publication license: | http://creativecommons.org/licenses/by-nc-nd/3.0/es/  |
| Appears in Collections: | Treballs finals de carrera, treballs de recerca, etc. |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| ccompanygTFG0617memòria.pdf | Memòria del TFG | 9,76 MB | Adobe PDF |  View/Open |
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