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Title: Pàgina web llibre interactiu "El Patito Feo"
Author: Bermudez Bernabeu, Francesc
Director: Vila Òdena, Irma  
Tutor: Serrano Regol, Iván
Keywords: children's stories
digital multimedia book
storytelling website
Issue Date: 11-Jun-2018
Publisher: Universitat Oberta de Catalunya (UOC)
Abstract: The final goal is for the user to buy the Ugly Duckling book. The objective is the multimedia story gets the user attention so that makes a purchase decision. If the user's navigation though the webpage, is a satisfactory and playful experience, it will make him to make a purchase decision. The secondary goal, is to connect the digital world with the physical world through the Ugly Duckling book. Using multimedia sources (that do not exist in the printed book) we want to increase the experience in relation with the fairy tale. As a result, if children enjoy in the webpage, he will probably be interested in getting the book. It is important to say that there is a double target: on one hand the children, who will be interested in the illustrations, animations, games... and on the other hand the parent who will be interested in the educational content, the entertainment side and the purchase options. In order to create this webpage, I must define the creative concept of the story, plan the project, write the script, create the multimedia objects (animation, video, sound, games...) create a graphic image, design the user interface, make the html prototype and publish the webpage.
Language: Catalan
Appears in Collections:Bachelor thesis, research projects, etc.

Files in This Item:
File Description SizeFormat 
PAC_FINAL_prs_Bermudez_Francisco.mp4Vídeo presentació públic40.83 MBMP4View/Open
fbermudezbTFG0618memòria.pdfMemòria del TFG480.01 kBAdobe PDFView/Open
fbermudezbTFM0618prototips.pdfPrototips del TFG5.92 MBAdobe PDFView/Open
fbermudezbTFM0618conte.pdfConte del TFG3.75 MBAdobe PDFView/Open
fbermudezbTFM0618guia.pdfGuia d'estil del TFG921.21 kBAdobe PDFView/Open
fbermudezbTFM0618flux.pdfFlux de navegació del TFG56.13 kBAdobe PDFView/Open

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