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http://hdl.handle.net/10609/91646
Title: | Elements de difusió/comunicació més eficients d'un programa d'interès sanitari |
Author: | Sivilla Pérez, Judit |
Tutor: | Peracaula Juanola, Ismael |
Abstract: | Communication and dissemination are essential tools when it comes to providing Health information to the population. It should be comprehensive and take into account population variability at which it is aimed. As a part of the prevention programs that exist have chosen the colorectal cancer screening that's all over Catalonia. This program presents the characteristics of having a common communicative elements even though the circuit differs depending the province: Barcelona and Girona do it with College of Pharmacists' collaboration, and Lleida and Tarragona with Family Doctors' collaboration. The program is aimed at men and women aged 50 to 69 years and invites the population biennial. In this paper I will focus on the model who follow Barcelona and Girona and count with the collaboration of the College of pharmacists. My proposal is to analyze if the communication tools that are using they are effective and comprehensive. Also I want to analyze whether the digital media would be effective and whether it could be used as a reinforcement for the population especially in the younger age bracket who are invited (from 50 to 54 years). |
Keywords: | colorectal cancer health communication |
Document type: | info:eu-repo/semantics/masterThesis |
Issue Date: | 2-Feb-2019 |
Publication license: | http://creativecommons.org/licenses/by-nc-nd/3.0/es/ |
Appears in Collections: | Trabajos finales de carrera, trabajos de investigación, etc. |
Files in This Item:
File | Description | Size | Format | |
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jsivillaTFM0219memòria.pdf | Memòria del TFM | 361,5 kB | Adobe PDF | View/Open |
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