Please use this identifier to cite or link to this item: http://hdl.handle.net/10609/108326
|El pes de la comunicació dels polítics en la decisió de vot dels ciutadans
|Cepeda Molero, Anna
Creus, Amalia Susana
Benach Pascual, Ernest
|This work has conceived and developed into a tumultuous period in the political sphere. Starting from general election debates in traditional media, as TV, it is expecting to show how the candidate's figures are classified, which often takes the citizens to decide in front of the ballot box. In this process it is frequent to dodge the importance of the vote decision, abstention or protest vote. From the observation in the classical era, of those postulated as the first candidates, here is trying to do a reflection about its evolution until the present moment. Especially, it is proposed to show how the communication policy has become an essential element that, through the dominant media, will inevitably have a direct or indirect impact over each one of us.
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|Memòria del TFG