Please use this identifier to cite or link to this item:
http://hdl.handle.net/10609/118866
Title: | Desarrollo de la identidad corporativa del Festival Happy Whale Rock Festival |
Author: | Rodriguez Perez, Sarah |
Tutor: | Jaimez Fuentes, Alain |
Others: | Bustillo Rando, Laura |
Abstract: | This Final Degree Project is a corporate brand project that has been created as a fictitious brand. The brand, Happy Whale Rock Festival, is based on the idea of a rock music festival based on the concept of sustainable design, located in the city of Ibiza. From a practical point of view, the whole set of corporate identity for the festival has been developed from the beginning to the final arts, maintaining a neutral, dynamic and young image with the purpose of creating a festival, where music is the means to give visibility to the different realities regarding sustainability and our actions in major events, spreading the theory of sustainable design as a means to improve these events. |
Keywords: | editorial design branding mobile applications graphic design sustainable design corporate identity |
Document type: | info:eu-repo/semantics/bachelorThesis |
Issue Date: | Jun-2020 |
Publication license: | http://creativecommons.org/licenses/by-nc-nd/3.0/es/ |
Appears in Collections: | Bachelor thesis, research projects, etc. |
Files in This Item:
File | Description | Size | Format | |
---|---|---|---|---|
PEC_Final_mem_Sarah_Rodriguez.pdf | Memoria del TFG | 21,02 MB | Adobe PDF | View/Open |
Manual de Marca Happy Whale.pdf | Manual de marca del TFG | 22,9 MB | Adobe PDF | View/Open |
WEB_Happy_Whale.pdf | Aplicación web | 74,14 MB | Adobe PDF | View/Open |
APP_Happy_Whale.pdf | Aplicación móvil | 39,61 MB | Adobe PDF | View/Open |
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