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Title: La privacitat a la xarxa. Com s'utilitzen i comercialitzen les nostres dades personals a Internet
Author: Pascual Manzares, Gemma
Tutor: Uribe-Echevarria Diago, Arantxa
Keywords: data protection
personal data
data trade
big data
data brokers
Issue Date: Sep-2019
Publisher: Universitat Oberta de Catalunya (UOC)
Abstract: Our personal details and, in general, most of our lives are recorded on the Internet. But how is this data used on the Internet? Are we aware of this? One is not being made fully aware when accepting the privacy conditions of the apps which are used in our every day, how much of our personal data (virtually all our devices, the cell phone, laptop, smartwatch, other smart electronic gadgets, the assistant voice virtual, etc...) can catch. As a consequence of this, a new growing industry of data traffic and its commersalitation have arisen. These new businesses control and take advantage of our personal details to offer targeted products and services according to our customer profile. In this thesis, I want to demonstrate, through the analysis and the study of the use of personal data on the Internet, whether the companies which sell them are treating them in a correct and legal way. It is well known the right of privacy and confidentiality is a fundamental right. This right seems to be less important since we spend so much time on the Internet. Though, are the corporates using personal information exclusively with commercial goals? The current General Data Protection Regulation (GDPR) details the rights and duties of the companies as the users stand when the personal data is used. But, is the "new sector" accomplishing and following them? Furthermore, the fact that Internet users are more monitored over time is generating a social concern. I will provide some other options to the tools commonly used which allow us to be less present at alternative browsers and other applications that respect our privacy.
Language: Catalan
Appears in Collections:Bachelor thesis, research projects, etc.

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