Please use this identifier to cite or link to this item: http://hdl.handle.net/10609/133566
Title: Hábitos de ocio y uso de las redes sociales de la generación Z
Author: Llera Lucenilla, Noelia
Tutor: Ariste Castaño, Santi
Others: Pacheco Bernal, Maria Carmen
Keywords: youth
social networks
leisure
gammers
influencers
Issue Date: 25-Jun-2021
Publisher: Universitat Oberta de Catalunya (UOC)
Abstract: The aim of this project is to find out about the leisure habits and the use of Social Networks by Generation Z (born after 2000), specifically among the population between 12 and 17 years of age. The project was carried out in collaboration with the Department of Youth and Children of Fuenlabrada (Madrid), to which the public company Animajoven belongs, whose objective is to carry out training, education, information and leisure activities aimed at the children of Fuenlabrada, as well as the younger population. The study analysed the activities carried out by Animajoven and the relationship between young people and the Department's social networks. In Fuenlabrada there are 13,974 young people, which represents 6.3% of the population, 0.5% of the total population between 12 and 17 years of age in Spain (data consulted at http://www.ayto-fuenlabrada.es/ and https://www.ine.es/). Therefore, this study provides us with data that is interesting beyond the municipality itself, as it is a representation of the youngest population in the country. All the tools used during the analyses have been adapted to the minors interviewed as respondents, and the council has requested the relevant permissions from parents in order to comply at all times with the law on the protection of minors. The study was carried out in three phases: firstly, a phase of analysis of information from external and internal secondary sources. This was followed by a qualitative analysis and finally a quantitative analysis to refute the hypotheses established in the previous stages. Among the most significant conclusions are the motivations for carrying out the activities, which have a high degree of relationship between the use of social networks and the sense of belonging to the social group. The relationship between social networks and age is also significant, as among some of the most popular platforms there are significant differences between their use and the age of the users. In terms of activities, there is a clear preference for sports activities. And a clear orientation towards outdoor activities, although this conclusion would be interesting to analyse whether this is a definitive orientation or an effect of confinements in the pandemic.
Language: Spanish
URI: http://hdl.handle.net/10609/133566
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