Please use this identifier to cite or link to this item: http://hdl.handle.net/10609/146789
Title: Creación de un Fashion Film para una firma con todo el proceso de producción en Barcelona
Author: Salas Iglesias, Oscar
Tutor: Fullana Arias, Andreu
Keywords: fashion
advertising
audiovisuals
Issue Date: 5-Jan-2022
Publisher: Universitat Oberta de Catalunya (UOC)
Abstract: Real Woman is a creative project TFG that aims to make a Fashion Film. In recent times, we have seen the proliferation of the so-called fashion film, a type of fashion short film, which merges conventional advertising with film language in a new narrative used by brands and fashion brands to communicate with their audiences. It mixes techniques and procedures typical of cinema with those of advertising. Some of them can be considered auteur works, seeking to attract a modern audience, who follow and like social trends, and who are caught by aesthetics and beauty. The overall objective is the creation of a fashion Fashion Film, of a brand/firm that encompasses the entire process of design and production of a garment in Barcelona. Understanding as the brand/firm that performs from the sketch to the final piece put on sale to the public. In the methodology of work we will go two ways: the bibliographic to perform the theoretical research of the fashion film. And, the realization of the short film.
Language: Spanish
URI: http://hdl.handle.net/10609/146789
Appears in Collections:Treballs finals de carrera, treballs de recerca, etc.

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