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Title: Plan de empresa - Complejo Eco Wellness Altamira
Author: Zulema, Ruiz Sánchez
Tutor: Díaz Luque, Pablo  
Keywords: sustainable rural lodging
healthy living
Issue Date: Jun-2022
Publisher: Universitat Oberta de Catalunya (UOC)
Abstract: This project consists of a detailed Business Plan to assess the viability of the business idea: Altamira Eco Wellness Complex. Observed and shared the change in social trends regarding physical and mental health, which increasingly tends to be more caring about ourselves and lead a healthy lifestyle, who appreciates real and homemade food, and who wants to stay fit. The objective of the Complex is to cover this need of the demand, and offer a unique tourist space in Cantabria: accommodation in a rural and natural environment with healthy breakfast based on fresh and local products, group or individual pilates with the best materials, facilities and highly qualified professionals, guided hiking or bicycle routes available to customers with GPS routes. For particular pathologies and therapeutic needs, we will also count with experienced professionals in manual therapy and osteopathy, and who are also specialists in muscle unloading and relaxing therapies. At the Eco Wellness Complex, we want to make everything available to people in order to take care of themselves in an ideal environment, while enjoying tourism in our community. To offer this product, we will always take sustainability into account, in which we seek to be equally pioneers in Cantabria.
Language: Spanish
Appears in Collections:Trabajos finales de carrera, trabajos de investigación, etc.

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