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http://hdl.handle.net/10609/150797
Title: | La organización de un evento deportivo. La implantación de un torneo Celebrity Pro-Am de golf en España |
Author: | Monge Puri, Ignacio |
Tutor: | López Arroyo, Aina |
Others: | Fernández-Ardèvol, Mireia |
Abstract: | The main objective of this work will address the possibility of holding a Celebrity Pro-Am golf tournament on Spanish floor. Over the past few years, we have seen an increase in golf events featuring celebrities. The Pebble Beach tournaments or the BMW championship are two examples of it. In Spain, several Pro-Am events have been held where former athletes, actors, or musicians have been able to enjoy golf alongside the professionals of this sport. However, these tournaments have not yet considered the possibility of forming teams among themselves and are limited to playing alongside them during the course. Therefore, through this project, we look for organize a tournament that can generate innovation in golf events in our country. Following the emergence of new sports formats in recent years, promoters seem more interested than ever in implementing new ideas beyond the most traditional sports tournaments. In this way, this work analyzes how an event like this could take place. The design of the preproduction, production, and postproduction phases of this event are the main topics that have been developed throughout the proposal. |
Keywords: | golf event management celebrities Spain sport innovation |
Document type: | info:eu-repo/semantics/masterThesis |
Issue Date: | 19-Jun-2024 |
Publication license: | http://creativecommons.org/licenses/by-nc-nd/3.0/es/ |
Appears in Collections: | Trabajos finales de carrera, trabajos de investigación, etc. |
Files in This Item:
File | Description | Size | Format | |
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imongepuriTFM0624memoria.pdf | Memoria del TFM | 1,6 MB | Adobe PDF | View/Open |
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