1. Repositori Institucional (O2)

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Issue DateTitleAuthor(s)
2007An integrated model of adoption and development of e-commerce in companiesVilaseca i Requena, Jordi; Torrent Sellens, Joan; Meseguer Artola, Antoni; Rodríguez Ardura, Inma; Universitat Oberta de Catalunya. The New Economy Observatory (ONE)
2018-01Modelos de ecuaciones estructurales en investigaciones de ciencias sociales: experiencia de uso en FacebookDoral Fabregas, Fernando; Rodríguez Ardura, Inma; Meseguer Artola, Antoni; Universitat Oberta de Catalunya (UOC); Universidad Europea de Madrid
2010-01-01Special issue on evolving the e-marketing mindset towards the social web model - Editorial Part 2Martínez López, Francisco José; Rodríguez Ardura, Inma
2020-05Editorial: How to prevent, detect and control common method variance in electronic commerce researchRodríguez Ardura, Inma; Meseguer Artola, Antoni; Universitat Oberta de Catalunya. Estudis d'Economia i Empresa
2007-01Sistemas de venta en línea: un análisis de sus factores críticos para el pequeño comercianteRodríguez Ardura, Inma; Meseguer Artola, Antoni; Vilaseca i Requena, Jordi; Universitat Oberta de Catalunya. Internet Interdisciplinary Institute (IN3)
1998Recruitment advertising and corporate image : The HRM-marketing interfaceRyan, Gerard; Rodríguez Ardura, Inma; Gubern, Marcel
2010-01-01Special issue on evolving the e-marketing mindset towards the social web model - Editorial Part 1Martínez López, Francisco José; Rodríguez Ardura, Inma
2022-05Self-disclosure during the COVID-19 emergency: effects of narcissism traits, time perspective, virtual presence, and hedonic gratificationFu, Qian; Rodríguez Ardura, Inma; Meseguer Artola, Antoni; Wu, Peng; Nanjing University of Science & Technology; Guizhou University; Universitat Oberta de Catalunya. Estudis d'Economia i Empresa
2010Going with the consumer towards the social Web environment : a review of extant knowledgeRodríguez Ardura, Inma; Martínez López, Francisco José; Luna, Paula; Universitat Oberta de Catalunya. The New Economy Observatory (ONE)
2015-12-01E-learning continuance: the impact of interactivity and the mediating role of imagery, presence and flowRodríguez Ardura, Inma; Meseguer Artola, Antoni

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