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http://hdl.handle.net/10609/54741
Title: | Narrativa transmedia y edición. Posibilidades estéticas y comerciales |
Author: | Montero Cué, Lola |
Tutor: | Iribarren, Teresa |
Others: | Universitat Oberta de Catalunya |
Abstract: | The main aim of this article is to explore how the Spanish publishing industry can leverage the opportunities offered by transmedia storytelling and both productively and collaboratively face up to the competition from other cultural industries in the age of convergence. |
Keywords: | transmedia storytelling publishing industry convergence Web 2.0 intertextuality |
Document type: | info:eu-repo/semantics/masterThesis |
Issue Date: | 13-Jul-2016 |
Publication license: | http://creativecommons.org/licenses/by-nc-nd/3.0/es/ http://creativecommons.org/licenses/by-nc-nd/3.0/es/ |
Appears in Collections: | Trabajos finales de carrera, trabajos de investigación, etc. |
Files in This Item:
File | Description | Size | Format | |
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mmonterocuTFM0716memoria.pdf | Memoria del TFM | 1,24 MB | Adobe PDF | View/Open |
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