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Title: Anàlisi i millora de l'estratègia i presència online de l'empresa Bassegoda Park S.L.
Author: Vidal Juanola, Joan
Director: Schvarstein Liuboschetz, Sergio
Tutor: García Solórzano, David
Others: Universitat Oberta de Catalunya
Keywords: marketing
social media
web analytics
Issue Date: Jan-2017
Publisher: Universitat Oberta de Catalunya
Abstract: Creating an overall communication plan for the company Bassegoda Park S.L. Broadly speaking, the project involved defining the company's online goals, analyze your online presence in the present, as well as the impact of online marketing and promotion activities carried out last year . From the results, the company have proposed some actions that can be implemented in the near future to improve its positioning and visibility to the network, such as the use of video marketing.
Language: Catalan
Appears in Collections:Bachelor thesis, research projects, etc.

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