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http://hdl.handle.net/10609/73807
Title: | Comunicació de marca personal per escriptors independents |
Author: | Ruiz Fernández, Jorge |
Tutor: | Badell Serra, Pepa |
Others: | Universitat Oberta de Catalunya |
Abstract: | This work is about the independent writer, a new role that appears with the new technologies of information and communication. It explains which is the best strategy that he must carry out in order to find a good positioning in the market through the communication of his or her personal branding. |
Keywords: | marketing branding self-publishing freelance writer |
Document type: | info:eu-repo/semantics/bachelorThesis |
Issue Date: | 30-Jan-2018 |
Publication license: | http://www.gnu.org/licenses/gpl.html |
Appears in Collections: | Treballs finals de carrera, treballs de recerca, etc. |
Files in This Item:
File | Description | Size | Format | |
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jruizferTFG0118memòria.pdf | Memòria del TFG | 2,98 MB | Adobe PDF | View/Open |
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