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http://hdl.handle.net/10609/81965
Title: | Plan de comunicación de Siderit |
Author: | Castaño Izquierdo, Elisa |
Tutor: | Jiménez-Marín, Gloria |
Others: | Universitat Oberta de Catalunya |
Abstract: | The aim of this master's thesis is to demonstrate, through the presentation of a real communication plan, what tools, tactics and actions a micro-enterprise like Siderit can use to cover their communication needs and find a place of recognition within your sector. |
Keywords: | communication plan communication strategy SMEs internal communication |
Document type: | info:eu-repo/semantics/masterThesis |
Issue Date: | Jun-2017 |
Publication license: | http://creativecommons.org/licenses/by-nc-nd/3.0/es/ |
Appears in Collections: | Trabajos finales de carrera, trabajos de investigación, etc. |
Files in This Item:
File | Description | Size | Format | |
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ecastano4260TFM0618memoria.pdf | Memoria del TFM | 588,23 kB | Adobe PDF | View/Open |
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