Please use this identifier to cite or link to this item: http://hdl.handle.net/10609/87429
Title: PAC1. NIKE
Author: Altarriba Oliva, Josep Maria
Abstract: Continuous evaluation activity (PEC) of the subject Marketing communication strategies and techniques, within the degrees Administration and business management, Marketing and market research and Tourism.
Keywords: Integrated marketing communications
Consumer behaviour
Efficiency
Document type: info:eu-repo/semantics/other
Issue Date: Mar-2018
Publication license: http://creativecommons.org/licenses/by-nc-nd/3.0/es/  
Appears in Collections:Proves d'Avaluació Continuada (PACs)
Proves d'Avaluació Continuada (PACs)
Pruebas de Evaluación Continua (PECs)