Please use this identifier to cite or link to this item:
http://hdl.handle.net/10609/139788
| Title: | Dirección de marketing (Executive), febrero 2017 |
| Author: | Soler Labajos, Neus Jiménez-Zarco, Ana Isabel  |
| Abstract: | Learning material of the Universitat Oberta de Catalunya. Material published under a Creative Commons license after 6 semesters from the date of publication. |
| Keywords: | marketing management metrics |
| Document type: | info:eu-repo/semantics/lecture |
| Issue Date: | Feb-2017 |
| Publication license: | http://creativecommons.org/licenses/by-nc-nd/3.0/es/  |
| Appears in Collections: | UOC Learning resources |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Dirección de marketing (Executive)_Métricas de marketing_Módulo 1_La medición en marketing_el uso de las métricas.pdf | Dirección de marketing (Executive)_Métricas de marketing_Módulo 1_La medición en marketing_el uso de las métricas | 2,47 MB | Adobe PDF |  View/Open |
| Dirección de marketing (Executive)_Métricas de marketing_Portada.pdf | Dirección de marketing (Executive)_Métricas de marketing_Portada | 298,95 kB | Adobe PDF |  View/Open |
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