Please use this identifier to cite or link to this item:
http://hdl.handle.net/10609/139788
Title: | Dirección de marketing (Executive), febrero 2017 |
Author: | Soler Labajos, Neus Jiménez-Zarco, Ana Isabel |
Abstract: | Learning material of the Universitat Oberta de Catalunya. Material published under a Creative Commons license after 6 semesters from the date of publication. |
Keywords: | marketing management metrics |
Document type: | info:eu-repo/semantics/lecture |
Issue Date: | Feb-2017 |
Publication license: | http://creativecommons.org/licenses/by-nc-nd/3.0/es/ |
Appears in Collections: | UOC Learning resources |
Files in This Item:
File | Description | Size | Format | |
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Dirección de marketing (Executive)_Métricas de marketing_Módulo 1_La medición en marketing_el uso de las métricas.pdf | Dirección de marketing (Executive)_Métricas de marketing_Módulo 1_La medición en marketing_el uso de las métricas | 2,47 MB | Adobe PDF | View/Open |
Dirección de marketing (Executive)_Métricas de marketing_Portada.pdf | Dirección de marketing (Executive)_Métricas de marketing_Portada | 298,95 kB | Adobe PDF | View/Open |
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This item is licensed under a Creative Commons License