Please use this identifier to cite or link to this item:
Title: El comercio electrónico en perspectiva: dinámica y desencadenantes
Author: Rodriguez-Ardura, Inma  
Meseguer-Artola, Antoni  
Vilaseca-Requena, Jordi  
Others: Universitat Oberta de Catalunya. Internet Interdisciplinary Institute (IN3)
Citation: Rodríguez-Ardura, I., Meseguer-Artola, A. & Vilaseca Requena, J. (2008). El comercio electrónico en perspectiva: dinámica y desencadenantes. European Research on Management and Business Economics, 14(3), 55-66. doi: 10.1016/S1135-2523(12)60066-5
Abstract: Several studies conducted on electronic commerce in developed economies have highlighted the influence of impediments or barriers. These determinants of electronic commerce diffusion can be technological, legal or economic in nature. However, over time, while some firms that operate under the influence of this environment choose in the end to realize commercial activities on line, others continue to opt instead for conventional channels of distribution. This paper proposes and examines an integrative model that takes into account external environmental factors as well as internal company factors, factors which may influence the dynamics of electronic commerce within a developed economy on the whole. The validation of this model, which concerns the Spanish market over a defined period of nine years, demonstrates the relative contribution of these factors on purchases to firms that develop electronic commerce initiatives.
Keywords: electronic commerce
DOI: 10.1016/S1135-2523(12)60066-5
Document type: info:eu-repo/semantics/article
Version: info:eu-repo/semantics/publishedVersion
Issue Date: Sep-2008
Publication license:  
Appears in Collections:Articles
Articles cientÍfics

Files in This Item:
File Description SizeFormat 
  Restricted Access
224,65 kBAdobe PDFView/Open Request a copy
View statistics

Items in repository are protected by copyright, with all rights reserved, unless otherwise indicated.