Please use this identifier to cite or link to this item:
http://hdl.handle.net/10609/147581
| Title: | Publicitat alternativa, mobile i cross-device, febrer 2019 |
| Author: | Sivera-Bello, Silvia  Plana Rafel, Daniel Serrano, Xesco |
| Abstract: | Learning material of the Universitat Oberta de Catalunya. Material published under a Creative Commons license after 6 semesters from the date of publication. |
| Keywords: | alternative advertising business models marketing |
| Document type: | info:eu-repo/semantics/lecture |
| Issue Date: | Feb-2019 |
| Publication license: | http://creativecommons.org/licenses/by-nc-nd/3.0/es/  |
| Appears in Collections: | Recursos de aprendizaje UOC |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| ApuntsMobils.pdf | Apunts mòbils | 34,67 MB | Adobe PDF |  View/Open |
| ElMixDeMitjans.pdf | El mix de mitjans | 90,19 MB | Adobe PDF |  View/Open |
| PublicitatAlternativa.pdf | Publicitat alternativa | 116,47 MB | Adobe PDF |  View/Open |
| TranscripcioTraanscripcionEntrevistaAElsaBahamondeCriteo.pdf | Transcripció/Traanscripción: Entrevista a Elsa Bahamonde (Criteo) | 75,74 kB | Adobe PDF |  View/Open |
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This item is licensed under aCreative Commons License
