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Fecha de publicación	Título	Autor(es)
2008	Exploring new criteria to design materials for online education	Rodriguez-Ardura, Inma; Ammetller, Gisela; Pacheco Bernal, Maria Carmen; Universitat Oberta de Catalunya. The New Economy Observatory (ONE)
2010-01-01	Special issue on evolving the e-marketing mindset towards the social web model - Editorial Part 2	Martínez López, Francisco José; Rodriguez-Ardura, Inma
2014-12-10	Social media marketing strategy: concepts and steps to form connections	Rodriguez-Ardura, Inma
2008	CRM and higher education : developing a monitoring system to improve relationships in e-learning environments	Daradoumis, Thanasis; Faulin, Javier; Juan, Angel A.; Martínez López, Francisco José; Rodriguez-Ardura, Inma; XHAFA, FATOS; Universitat Oberta de Catalunya. The New Economy Observatory (ONE)
2001	Marketing education, distance learning and hypermedia: teaching current issues in marketing in a virtual campus	Ryan, Gerard; Valverde Aparicio, Mireia; Rodriguez-Ardura, Inma
2016-06-29	Flow in e-learning: what drives it and why it matters	Meseguer-Artola, Antoni; Rodriguez-Ardura, Inma
1998	Recruitment advertising and corporate image : The HRM-marketing interface	Ryan, Gerard; Rodriguez-Ardura, Inma; Gubern, Marcel
2008	The Internet as an enhancer of the consumers' empowerment - A power to be managed by online firms?	Rodriguez-Ardura, Inma; Martínez López, Francisco José; Meseguer-Artola, Antoni; Universitat Oberta de Catalunya. The New Economy Observatory (ONE)
2014-01-02	Another look at 'being there' experiences in digital media: exploring connections of telepresence with mental imagery	Rodriguez-Ardura, Inma; Martínez López, Francisco José
2020-05	Editorial: How to prevent, detect and control common method variance in electronic commerce research	Rodriguez-Ardura, Inma; Meseguer-Artola, Antoni; Universitat Oberta de Catalunya. Estudis d'Economia i Empresa