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Resultados 11-20 de 28.
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Fecha de publicaciónTítuloAutor(es)
2010Going with the consumer towards the social Web environment : a review of extant knowledgeRodriguez-Ardura, Inma; Martínez López, Francisco José; Luna, Paula; Universitat Oberta de Catalunya. The New Economy Observatory (ONE)
2020-06Academic impact and perceived value of Wikipedia as a primary learning resource in higher educationMeseguer-Artola, Antoni; Rodriguez-Ardura, Inma; Ammetller, Gisela; Rimbau-Gilabert, Eva; Universitat Oberta de Catalunya (UOC)
2018-08-15Imagine, feel "there", and flow! Immersive experiences on m-Facebook, and their affective and behavioural effectsRodriguez-Ardura, Inma; Meseguer-Artola, Antoni; Universitat Oberta de Catalunya. Estudis d'Economia i Empresa
2014-12-02Entrepreneurial decisions: insights into the use of support services for new business creationAmmetller, Gisela; Rodriguez-Ardura, Inma; Llados-Masllorens, Josep
2018-12-27Flow experiences in personalised e-learning environments and the role of gender and academic performanceMeseguer-Artola, Antoni; Rodriguez-Ardura, Inma; Universitat Oberta de Catalunya (UOC)
2015-12-01E-learning continuance: the impact of interactivity and the mediating role of imagery, presence and flowRodriguez-Ardura, Inma; Meseguer-Artola, Antoni
2015-07-01Learning from customer interaction: how merchants create price-level propositions for experience goods in hybrid market environmentsMeseguer-Artola, Antoni; Rodriguez-Ardura, Inma
2008Playing cat and mouse: consumer empowerment and marketing interaction on the internetRodriguez-Ardura, Inma; Martínez López, Francisco José; Universitat Oberta de Catalunya. The New Economy Observatory (ONE)
2020-08-07A PLS-neural network analysis of motivational orientations leading to Facebook engagement and the moderating roles of flow and ageRodriguez-Ardura, Inma; Meseguer-Artola, Antoni; Universitat Oberta de Catalunya. Estudis d'Economia i Empresa
2020-06-27Understanding peer-to-peer, two-sided digital marketplaces: pricing lessons from Airbnb in BarcelonaLlados-Masllorens, Josep; Meseguer-Artola, Antoni; Rodriguez-Ardura, Inma; Universitat Oberta de Catalunya. Estudis d'Economia i Empresa

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