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Title: Multitudes creativas. El crowdsourcing como modelo para la producción audiovisual colectiva en el ámbito cinematográfico
Author: Roig Telo, Antoni
Sánchez-Navarro, Jordi  
Leibovitz Libedinsky, Talia
Keywords: collective creation
collaborative filmmaking
participatory audiences
Motion pictures -- Production and direction -- Citizen participation
Issue Date: Mar-2017
Publisher: El Profesional de la Información
Citation: Roig, A., Sánchez-Navarro, J. & Leibovitz Libedisnky, T. (2017). "Multitudes creativas. El crowdsourcing como modelo para la producción audiovisual colectiva en el ámbito cinematográfico". El Profesional de la Información, 26(2), pp. 238-248. ISSN 1386-6710. doi: 10.3145/epi.2017.mar.10
Abstract: In the contemporary audiovisual landscape, several projects stand out through innovative production initiatives based on the open and non-formal engagement of collectives, eager to contribute in some way to the project as a whole. One of the most popular examples of this form of collaboration, based on the notion of the crowd, is crowdsourcing. The aim of this paper is to study the limits and particularities of this concept in the audiovisual field, and, specifically, in digital film production. After a theoretical discussion on the evolution of the concept and its relationship with other alternative models of collective creation, peer-based creative communities or co-creation, we will carry out an analysis of a set of relevant cases of film production that, in one way or another, have taken crowdsourcing as a referent. Through analysis we will observe a series of particularities that lead us to suggest a reconsideration and flexibilization of some of the key features that tend to conform to the traditional conceptualization of crowdsourcing as a production model oriented to the creative labor of crowds.
Language: Spanish
ISSN: 1386-6710MIAR
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