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Title: Diseño, desarrollo y posicionamiento de una web para ofrecer servicios de diseño web y marketing online orientada a pequeñas empresas y autónomos
Author: Biehlig, Rahel Katharina
Tutor: Zorrilla Berasategui, Mikel
Keywords: digital marketing
web development
web design
SEO positioning
marketing 2.0.
Issue Date: 7-Jun-2019
Publisher: Universitat Oberta de Catalunya (UOC)
Abstract: The online world is more and more important in order to be connected and receive information. Although physical shops are still selling more than online stores, the online sector is continuously growing. This is why, it is of the utmost importance to be present online, with the help of a website. The final project consists of the design, development and positioning of a website, which offers the services to help a client to create a website and implement online marketing. The client, on which the website is focused on, could be a small company or a freelancer. Potential clients could be life coaches, yoga professors or a small language school, just to give some examples. The design of the website should be characteristic for the website provider and at the same time differentiate itself from the competitor websites. The most important aspects of the final project of the master are: 1. Design 2. Web development 3. Positioning of the website.
Language: Spanish
URI: http://hdl.handle.net/10609/95067
Appears in Collections:Bachelor thesis, research projects, etc.

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