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http://hdl.handle.net/10609/147819
Título : | ‘Belong anywhere’: Focusing on authenticity and the roleof Airbnb in the projected destination image |
Autoría: | Garay, Lluis Morales-Pérez, Soledad |
Otros: | Universitat Oberta de Catalunya. Estudis d'Economia i Empresa |
Citación : | Garay-Tamajón, L. & Morales Pérez, S. (2023). 'Belong anywhere': Focusing on authenticity and the role of Airbnb in the projected destination image. International Journal of Tourism Research, 25(1), 63-78. doi: 10.1002/jtr.2551 |
Resumen : | There is little research that analyses the contribution of tourism-related digital plat-forms, and particularly Airbnb, to the creation and projection of international destina-tions' images. This study seeks to address this gap by developing a content analysisof the Airbnb Guides to more than 500 global urban neighbourhoods (globalhoods).We analysed Airbnb users' descriptions posted in the period following the GreatRecession up to the COVID-19 pandemic. Content analysis shows how Airbnb pro-jects the images of these globalhoods through a narrative based on creating a percep-tion of authenticity but that finally projects a commodified image of destinationidentities and their communities. |
Palabras clave : | Airbnb autenticidad comunidad COVID-19 imagen de destino barrios |
DOI: | https://doi.org/10.1002/jtr.2551 |
Tipo de documento: | info:eu-repo/semantics/article |
Versión del documento: | info:eu-repo/semantics/publishedVersion |
Fecha de publicación : | ene-2022 |
Licencia de publicación: | https://creativecommons.org/licenses/by-nc-nd/4.0/ |
Aparece en las colecciones: | Articles Articles cientÍfics |
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Fichero | Descripción | Tamaño | Formato | |
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Journal_of_Tourism_Research.pdf | 2,3 MB | Adobe PDF | Visualizar/Abrir |
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