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http://hdl.handle.net/10609/93646
Title: | Being Lucky. Transmedia and Co-Creation Practices in Music Video-Clips |
Author: | San Cornelio, Gemma Roig Telo, Antoni |
Citation: | San Cornelio, G. & Roig, A. (2015). Being Lucky. Transmedia and Co-Creation Practices in Music Video-Clips. International Journal of Transmedia Literacy, 1(1), 85-100. doi: 10.7358/ijtl-2015-001-sanc |
Abstract: | In this paper we will deal with music related co-creation practices from the perspective of transmedia literacies. We will take as a case example "Evolution of Get Lucky", a collective experiment by musician PV Nova, that consisted in taking one of the most popular pop songs of 2013, Daft Punk's Get Lucky, re-interpreting it through the conventions of different musical decades and inviting users to playfully build the pieces of a participatory music video. "Evolution of Get Lucky" is a perfect opportunity to reflect on transmedia literacies, as well as on appropriations of popular culture, the social shaping of music memory and the notion of nostalgia. Our approach to the case study will be informed by our previous work on participatory culture and co-creation practices. |
Keywords: | co-creation practice transmedia projects remix re-appropriation crowd-sourced music video cultural nostalgia Get Lucky |
DOI: | 10.7358/ijtl-2015-001-sanc |
Document type: | info:eu-repo/semantics/article |
Version: | info:eu-repo/semantics/publishedVersion |
Issue Date: | 12-Feb-2015 |
Publication license: | http://creativecommons.org/licenses/by/3.0/es/ |
Appears in Collections: | Articles Articles cientÍfics |
Files in This Item:
File | Description | Size | Format | |
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BeingLucky.pdf | 889,05 kB | Adobe PDF | View/Open |
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